Autoresponder

Autoresponders : The customer service executive that can put a smile on your face

For the uninitiated, the first thing that comes to mind upon hearing this word is the vacation responder that most email accounts provide as part of its settings. This allows you to leave an automatic response to all incoming emails, if necessary. This very basic idea has resulted in a multi-million dollar industry where businesses use autoresponders as e-mail marketing tools that allow these entities to respond to inquiries coming in from their websites.

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